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Tuesday, December 3, 2013

Communication: Media Dependency (or Cognitive Dissonance)

NameProfessor s NameSubjectDateCognitive racketCognitive dissonance is an unpleasant emotion that appears when flock hold back dickens fence thoughts at the same time . The thoughts under shaft can involve outlooks and viewpoints , as well as the thieve of one s actions . The theory of cognitive dissonance states that individuals possess a mechanism to lower dissonance by altering their peach to , viewpoints , and actions , or by explaining their actions and ideas . This theory is one of the most accepted and broadly investigated (Festinger , 1957Investigation in the argona of cognitive dissonance normally represents stimulated agreement without adequate explanation . In such(prenominal) investigation , partakers are asked to do something they do not equalise for typeface to write a on the unpleasant without a com forting rationalization or motivation (Festinger , 1957 . A keen turn of events of partakers agree to do that and then go finished the speck of dissonance .
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In the next situation , people are asked to choose between two presents , the presents are absolutely equal . Since the good qualities of the unwanted present are incompatible with the extract made in favor of the second , partakers usually have dissonance (Festinger 1957For instance , drunkards usually feel dissonance due(p) to the well-known fact that alcoholic beverage abuse causes a weed of dangerous illnesses . Every person wants to live as farsight ed as possible . This wish is dissonant with! drinking alcohol because it makes the life shorter . It is possible to lower the stress generated by these opposing thoughts by quitting drinking , rejecting the facts of...If you want to get a integral essay, order it on our website: OrderCustomPaper.com

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